Banneker Industries, Inc. - "Your Strategic Sourcing Solution"
"The color of the skin is in no way connected with the strength of the mind or intellectual powers." - Benjamin Banneker (1731-1806)
For many years, Cheryl Watkins Snead had been providing value added services for her customers. As President and CEO, she was the driving force behind Banneker Industries, Inc. (Banneker), a provider of outsourcing solutions for her customers. The quality-minded and participative management style of Cheryl Snead converted a failing machine shop into a vibrant and innovative supply chain management (SCM) company whose core strengths focus on strategic sourcing. Due to a downturn in the economy, businesses were increasingly outsourcing their routine duties to Banneker in order for them to focus on their primary business functions. While this has kept Banneker busy and solvent, they have not grown at the rate that they anticipated. Cheryl pondered her successes with her business during the tough economic times but looked to the future for opportunities where Banneker could flourish.
Recommended CitationRoethlein, Christopher and Snead, Cheryl Watkins, "Banneker Industries, Inc. - "Your Strategic Sourcing Solution"" (2005). Management Working Papers. Paper 29.
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