Media Literacy, Economic Rationales, and the Humanities: The Making Of A Movement

Stanley J. Baran, Bryant University
Susan R. Baran, Bryant University

Document Type Article

Published by International Journal of the Humanities in International Journal of the Humanities, Volume 2, Issue 3, pages 2307-2312.

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The development of a strong media literacy movement in the U.S. is hampered by the struggle between traditional humanists and those wedded to economic rationalism. The former camp, taking a text-based approach, sees media literacy as improving people's understanding of media texts by teaching them about the techniques used in the production of those texts ...