Comforting Conversations: The Effects of Strategy Type on Evaluations of Messages and Message Producers
Southern Speech Communication Journal (Southern Communication Journal)
The first study indicates that (1) both messages and message sources differed significantly as a function of the sophistication of the strategies employed by the message source and (2) female sources were more positively evaluated than male sources. The second study reveals that evaluations of comforting messages varied as a direct, linear function of message sophistication.
Recommended CitationSamter, Wendy; Burleson, Brant R.; and Murphy, L., "Comforting Conversations: The Effects of Strategy Type on Evaluations of Messages and Message Producers" (1987). Communication Journal Articles. Paper 61.