The Business Entrepreneurship Leadership Center (BELC) is the new home of the College of Business. The space is also home to Graduate and Professional Education, as well as student clubs and administrative offices.
The BELC is a state-of-the-art, 250,000-square-foot facility designed to foster innovation and future-focused learning. It features cutting-edge labs and spaces dedicated to AI, data analytics, design thinking, and sales.
Central to enhancing the academic experience are several centers and labs. The Ellen Wilson Leadership Center will support and promote leadership initiatives across campus, collaborating closely with academic and student life partners to provide a top-tier, comprehensive experience. The Frank '81 and Marion '81 Hauck Sales Performance Lab will combine high-tech tools with mentorship for students from all disciplines. The Artificial Intelligence Lab will also boast a robot center and advanced virtual reality capabilities.
Other notable centers and labs within the BELC include:
- Entrepreneurship Center with classrooms and maker spaces
- Financial Markets Center
- Digital Marketing Lab
- Marketing Behavioral Research Lab
- Supply Chain Lab
- Data Science Lab
- Data Visualization Lab
Also located in the BELC are administrative departments within the divisions of Business Affairs, Marketing and Communications, Information Services — including the IT/AV Service Desk — and University Advancement.
